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BUKSA + AREA

Turning a Signature REALTOR® Event into a Must-Attend Industry Experience

In partnership with the Alberta Real Estate Association (AREA), the Banff Western Connection (BWC) Conference has evolved into Western Canada's leading event for REALTORS®

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900

Attendees across in-person & virtual formats.

30+

Sessions, keynotes, panels, & workshops.

3

Days of programming, networking, & exhibitions.

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About AREA

The Alberta Real Estate Association (AREA) is the provincial body representing 10,000+ REALTORS® across Alberta, advancing the profession through advocacy, education, and member services.

Industry

Real Estate

Location

Banff, Alberta

Service Provided

Event Design & Execution

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Background

The Alberta Real Estate Association hosts the Banff Western Connection Conference, a flagship event that unites real estate professionals from across Western Canada. Held biennially in Banff, the conference delivers high-value education, industry insights, and meaningful networking for REALTORS®, brokers, and association leaders.

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Challenges

To reflect the unique mountain culture and heritage of Banff while offering meaningful networking opportunities for 900+ attendees, AREA sought to elevate the event into a signature industry experience that combined elegant hospitality, compelling programming, and outstanding sponsor value.

With growth in mind, the complexity of planning and delivery increased as well. AREA needed a partner who could manage the demands of a multi-day, multi-venue conference while ensuring seamless execution across all fronts:

  • Doubling delegate numbers from previous years
  • Securing respected, high-profile keynote speakers
  • Creating exceptional guest and sponsor experiences
  • Coordinating accommodations across four hotels
  • Driving traffic to an exhibit hall located away from the main conference space
  • Managing guest movement across multiple venues while maintaining a premium hospitality experience

"It was most lovely to connect with the BUKSA team at BWC 2025. I was most impressed by your service and your execution of the entire event."

— Beatrice Cosentini,

BWC 2025 Attendee,

Sutton Realty

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Focus Groups

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Tradeshows

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AGMs

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Conferences

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Awards

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Focus Groups

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Tradeshows

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AGMs

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Conferences

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Awards

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Focus Groups

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Tradeshows

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AGMs

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Conferences

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Awards

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Focus Groups

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Tradeshows

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AGMs

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Conferences

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Awards

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Solutions

  • Delivered seamless registration through BUKSA’s Attendee Management System.
  • Staffed on-site registration areas and provided real-time troubleshooting.
  • Coordinated contracts, presentations, and AV for a marquee lineup including Chris Hadfield, Clara Hughes, Manjit Minhas, and Jay Leno.
  • Managed plenary sessions, panels, and special experiences such as meet & greets and book signings.
  • Oversaw on-site benefit delivery, branding, and activations for 55+ vendors.
  • Strengthened exhibitor ROI through tailored logistics and relationship-building.
  • Designed and maintained a custom conference app with live agenda-building, gamification (via SocialPoint), and a silent auction.
  • Extended sponsor and exhibitor visibility beyond the physical event.
  • Executed VIP dinners, cocktail receptions, late-night programming, and the signature themed gala.
  • Managed layouts, supplier coordination, guest tracking, and vendor logistics.
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Results

With Buksa leading the overall conference and event management for the event BWC has grown to be an outstanding success, with feedback confirming 2025 as one of the best industry events in the history of the event. The partnership and reputation of the event exceed expectations for growth with new delegates and exhibitors.

  • 96%+ of survey respondents rated the conference “Excellent” or “Very Good”
  • Attendance grew by over 280 delegates from the last event
  • Sponsorship revenue doubled from previous years conference with an additional 25 exhibitor stands for 2025 conference.
  • Gala dinner tickets sold 2 months before the conference date.

Book a Complimentary
30-Minute Consultation

We will learn more about your goals, needs, challenges and opportunities, to help you gain greater clarity and identify what services you need.