BUKSA + ASD
Modernized governance, strengthened member engagement, and sustainable financial growth.
With BUKSA, the ASD was rebuilt into a strong, sustainable, and engaged medical specialty association by modernizing governance, reviving member engagement, and driving financial growth to better serve its community.
SEE SOLUTIONS
92%
Increase in sponsorship revenue in just three years.
30%
Increase in dermatologist attendance at the annual meeting since 2022.
$3,500+
Funding provided for member CPD - with plans to double this in the current year (2025).
About ASD
The Alberta Society of Dermatology (ASD) is a medical specialty association dedicated to supporting dermatologists and advancing the field of dermatology in Alberta.
Industry
Healthcare
Location
Alberta
Service Provided
Association Management
Background
In 2021, the Society’s leadership recognized the need to modernize its governance, strengthen engagement, and create sustainable financial growth to ensure the association could better serve its members and community.
Challenge
Despite its important role, ASD faced several structural and operational challenges:
- Low member engagement and inconsistent communications
- Outdated governance structures lacking clear oversight
- Minimal operational infrastructure to support growth
- Limited revenue streams and stagnant industry sponsorship
These issues hindered ASD’s ability to provide value to members, advocate effectively, and plan for long-term sustainability.
"When BUKSA took over management of the Alberta Society of Dermatology, it was like flipping a switch. Suddenly, we had structure, clear communication, and consistent systems in place. They brought stability and professionalism to an organization that had been operating without a strong foundation. It became easier to lead, make decisions, and trust that things were being handled with care and integrity."
— Dr. Susan Poelman,
Past Secretary-Treasurer,
Alberta Society of Dermatology
Focus Groups
Tradeshows
AGMs
Conferences
Awards
Focus Groups
Tradeshows
AGMs
Conferences
Awards
Focus Groups
Tradeshows
AGMs
Conferences
Awards
Focus Groups
Tradeshows
AGMs
Conferences
Awards
Solutions
- Implemented formalized processes and updated bylaws.
- Introduced transparent governance practices to strengthen trust and oversight.
- Launched revitalized communications strategies and redesigned the website.
- Re-energized the annual scientific meeting, increasing participation and strengthening member connections.
- Created an annual Award of Recognition to celebrate leadership in the dermatology community.
- Created Member Education Fund to support continuing professional development.
- Increased industry sponsorship revenue by 92% — from $32.5K to $62.5K in just three years.
- Developed strategic funding models to support long-term growth.
Governance & Strategic Infrastructure
- Implemented formalized processes and updated bylaws.
- Introduced transparent governance practices to strengthen trust and oversight.
Membership Engagement & Visibility
- Launched revitalized communications strategies and redesigned the website.
- Re-energized the annual scientific meeting, increasing participation and strengthening member connections.
Recognition & Community Building
- Created an annual Award of Recognition to celebrate leadership in the dermatology community.
- Created Member Education Fund to support continuing professional development.
Financial Sustainability
- Increased industry sponsorship revenue by 92% — from $32.5K to $62.5K in just three years.
- Developed strategic funding models to support long-term growth.
Results
With BUKSA as its operational and strategic partner, ASD transformed into a revitalized, future-ready organization:
- Improved membership engagement and retention
- Established strong governance and operational stability
- Secured long-term financial sustainability
- Strengthened its position as a leading voice within Alberta’s dermatology community
Book a Complimentary
30-Minute Consultation
We will learn more about your goals, needs, challenges and opportunities, to help you gain greater clarity and identify what services you need.